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Blog

Introducing Apex - The Biggest Local IT Company That You've Probably NEVER Heard Of.

January 16, 2013
Apex Internet featured in the Christmas edition of the Taranaki LIVE Magazine. Here is the article which was published in the magazine.
Filed under Apex News

3 Must Do AdWords Tips for the Do-It-Yourselfer

December 17, 2012
Running your own AdWords campaign? If so, check out these Google AdWords management tips you'll want to stay on top of if you're serious about getting results (and not wasting $$).

Attention Business Owners: Do You Monitor Online Review Sites & Social Communities?

December 13, 2012
This post is for all business owners with regards to the importance of monitoring online review sites and social media communities. Find out where you can find online New Zealand review sites and how to get reviews here.

Avoid Misinformation To Become A SEO Expert

November 30, 2012
To be good at SEO you've got to know what works and what is purely rubbish? With so much misinformation published on the web, how do you improve your expertise? If you want to become an expert in the field of SEO, here are a few places to start.

AdWords Management Basics for the DIYer

November 29, 2012
Keen to have a crack at managing your own AdWords campaign? If so, promise me you won't leave it to run on autopilot. AdWords isn't a set and forget medium; doing it right takes time, thought and a solid understanding of how Google's ad auction platform works. Here you'll find some of the simple things you really must do if you're a DIYer intent on having a go at managing AdWords yourself.

Is 'Thin Content' Hurting your Website's Performance?

November 15, 2012
This post focuses on declining website visitor traffic that is likely due to the presence of ‘thin’ content on your website and what you can do to correct and prevent this.

Google is Profiling You

October 31, 2012
Google knows who you are and where you've you been. Take a look of how search personalization can put us in an information bubble and why this can be an issue.

Website Spring Cleaning: 13 Easy Ways To Freshen Up Your Site

October 31, 2012
Spring is here! It’s my favourite time of the year; the weather is getting better (or at least it's meant to be!), the days are growing longer, and there's a feeling of renewed optimism and enthusiasm that comes from knowing that summer is just around the corner. Traditionally it's the time of year for cleaning and getting rid of clutter - taking stock of what you've got around your house, clearing out the clutter and getting ready for a fresh...

3 Common SEO Guarantees That Need Warning Signs

October 18, 2012
Recently we had an enquiry as to whether we offered SEO guarantees and keyword performance based pricing schemes. Like hundreds of other reputable SEO companies around the world, we don’t offer or promise SEO Guarantees, provide no-contract SEO Plans or offer keyword performance based pricing schemes. Ultimately, in the world of SEO there are simply too many variables to make such promises and guarantees. Companies who do offer SEO guarantees, keyword performance based pricing and SEO plans that don’t require a...

Improve your E-Commerce Store by Fixing 3 Common Issues

September 26, 2012
There are simply dozens of E-commerce mistakes and issues that negatively affect online retailers every day. To list all of these would require a very long post! Three mistakes that I commonly see and think ‘if only they did this or fixed that’ include: lack of helpful product information, a confusing shopping cart check out process, and the presence of product page content duplication. 1. Lack of Helpful Product Information The product information you provide on your site and how you...
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