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Karyn Ogier

Here from the very beginning, Karyn was originally a co-founder of Apex Digital and carried the Strategy & Marketing Director title for more than two decades. Karyn switched gears at the end of 2018 when she returned to study in a new field. Now in a contract Content Writer capacity, she has a wealth of knowledge in the industry and has been heavily involved in product/service development for both the Digital Marketing and Website Development sides of the company.

Web Browser Compatibility Update

September 6, 2017
Back in January 2016 we wrote a post on Why Web Browser Compatibility is Important to Us. Although the message remains the same “we want you and your website visitors to experience your website, as it was designed to be experienced. It should look and function the same, regardless of the device or browser that is being used to view it.” we thought it was time to write an updated post with the latest stats.

Mobile Speed - Why It's Essential to Your Website's Success

August 29, 2017
Slow-loading mobile sites simply aren’t viable for companies who want to keep visitors engaged and achieve good conversion rates.

What It Means To Be a Premier Google Partner?

May 18, 2017
We’re very proud to say that Apex Digital has recently been awarded Premier Partner status. In today’s post, we’re going to tell you a little bit about what it means to be a Premier Partner and how it can benefit your business.

Apex Digital Managed Hosting Plans vs. Un-managed Hosting Plans

May 27, 2016
So, you have a website and you pay a monthly or annual hosting fee to ensure that your website is accessible to all of your website visitors over the Internet. As a website owner that’s about all you really want or need to know right? Besides, all that hosting jargon is technical and complex; not to mention confusing. You don’t want to be bothered with the nuts and bolts of the hosting plan that your web developer has you on, you...

Wait! Have You Considered SEO Before You Migrate Your Website?

April 29, 2016
Trust us, you’re not alone if you haven’t… We know that creating a stable and profitable search engine presence can take years to achieve, and while launching a new website or changing your domain name can present opportunities, it also carries significant risk. So, what is Website Migration? In this context we refer to website migration as any of the following: Moving from one operating environment to another e.g. switching your website from one CMS to another such as WordPress to...
Filed under Apex News

What It Means To Be a Google Partner

March 30, 2016
We are very proud to be New Plymouth’s only locally owned Google AdWords Partner. Our Digital Marketing team have worked, and continue to work, very hard to achieve this partner status by meeting strict criteria set by Google. So what exactly is the Google Partners Program? It is a globally recognised certification program for AdWords, operated by Google. Partner status has been awarded to our company via the efforts of our Digital Marketing team and their adherence to the following criteria:...

Why Cross Device Testing Is Important To Us

February 23, 2016
You’ve all heard the saying, ‘you can’t be all things to all people’ right? Well in our industry that is something that we are faced with daily as we strive to be exactly that. We want the websites that we develop to appear as they were designed to look on all browsers and all devices – whether that’s a desktop PC, Mac, Laptop, Tablet, Phablet or Smartphone. It’s a tall order and one that we take very seriously. Of course the...

How to Ensure Your Email Gets Delivered to Gmail Accounts

January 29, 2016
In the war against spam and email phishing scams, Google prides itself on the robust nature of its Gmail spam filters. The simple goal is to deliver only legitimate messages into its user’s inboxes. To obtain this goal the ‘filters’ applied to incoming email messages are constantly being refined and this can cause issues for the sender if they don’t know about or don’t follow the guidelines set out by Google. In July 2015 Google updated their filters to make them...

Why Web Browser Compatibility is Important to Us

January 14, 2016
Simply put – we want you and your website visitors to experience your website, as it was designed to be experienced. It should look and function the same, regardless of the device or browser that is being used to view it. A visitor that arrives at your website that gets a less an optimum experience is very likely to leave and we don’t want that happening. We want to maximise traffic and time on site so that your business benefits from...

How much does a website cost?

September 17, 2015
The question that is asked most often is “So, how much is it going to cost me for a website?”. In this article we take a look at the cost and the value of a new website.
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